Visual identity for a provider of continuing professional development for pharmacy professionals

Project type: Visual identity

Client: Clinical Portal is a provider of continuing professional development for pharmacy professionals

Dates: November 2017 and January 2018

Services provided: Logotype, icon, additional iconography, colour palette, graphical style, typographical style, website design concept.


‘I have worked with Gavin on a number of occasions. He completed a rebrand and logo project initially on my website pharmacyinpractice.scot. on that occasion I was really impressed with his production of artwork for the site. He managed to capture the essence of what we stood for and most cleverly produced a logo that was multilayered. More recently Gavin produced a logo for my new educational website clinicalportal.co.uk. Again the service and final product were absolutely brilliant. I can move forward confidently now with both businesses. Thank you Gavin.’

Johnathan Laird, Managing Director, Clinical Portal

The founder of Clinical Portal approached us to help with design of a visual identity for a new venture. Following working on a re-brand of Pharmacy In Practice, also owned by the founder, we were excited to work on this project. Starting with research into the ideas behind the new company, it’s purpose, aims and objectives we were briefed fully on producing an icon, logotype and award logotypes.

Icon with gradient

Icon on white

A set of three related logotypes were created to help signify achievement within the Clinical Portal development framework.

Bronze award logotype

Sliver award logotype

Gold award logotype

The identity was applied to a website design concept.

Home page banner

Courses page banner

Visit the Clinical Portal website

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