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Who you are, what to do, DOING IT, RENEWING IT

We’ve been trying to capture what DOSE is all about and how we do things for some years now. We’ve largely stopped that. Partly because DOSE is many things but also because we no longer feel the need. Many of our clients have been with us for years; launching, growing, transforming and winning awards.

If this all sounds a little unclear then perhaps you should trust that feeling. You will know. What we do isn’t for everyone. How we do it might not suit. However if it leaves you feeling curious, a little excited maybe, a little nervous almost, like an ember is glowing brighter somewhere inside you, then great. There we are. You will know too. When you are ready let’s talk and we’ll find out if there is a fit.

We HELP LEADERS AND SEEKERS DO THEIR BEST LEADING AND SEEKING.

WE HELP PIONEERS GO PIONEERING, creators be creative and future bringers bring the future.

WE ARE Dream catchers, VISION AMPLIFIERS, idea catalysers and world builders.

Still non-plussed? Don’t sweat it. We work with states of transition, helping you navigate unknowns. 

If you want known quantities you are out of luck.

We’ve found three ways we can help people be their best which they seem to appreciate.

PARADIGM

Many clients approach us with a question something like this: ‘What should I do now?’
 
With very few exceptions, in helping them find their way forward, we take a step backward. We help them explore a different question first: ‘Who do you want to be?’ 

Paradigm brings together small groups of like minded people over a period of a few months to get some clarity and direction. We investigate business things from a human perspective and human things from a business perspective. Then oddly enough, that original question doesn’t seem so tricky anymore.
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MANIFEST

When people have a bit of a handle on what they want to do with their days things get real. Often directions turn to strategies, turn to plans, turn to actions turn to well, getting things done. Manifest is how we help people move from where they are towards where they aim to be. An overarching framework of five steps is loosely held and adapted to each partnership over a period spanning months or even years. All while remembering that whenever humans organise ourselves, we are almost always aiming to solve a problem somewhere for someone or something. That’s it. Let’s not make it more complicated or get lost in the machine.
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SUSTAIN

Everything is change so while those big moments of transition come around now and again there are periods of slower, almost imperceptible change in-between. In some ways these moments are when we are a little vulnerable. Being static in a changing world lasts only so long right? Sustain is how we help you do all of those things mainstream thinking suggests; be efficient, be effective, work the machine, turn the handle. We’ll help you to keep an eye on the small changes and the big. To know your space and feel your way. We’ll challenge you to adopt values that empower your organisation with new purpose; regeneration, diversity and sufficiency.
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The long read & the short game

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Our deepest thoughts

Setting the fire

Share of voice is a marketing term. Share of voice measures the percentage of media spending by a company compared to the total media expenditure for the product, service, or category in the market. So, what? Well, here is the so what. It has been shown, by actual, evidence based research, that the larger the share of voice of any given company the larger its market share turns out to be. Now, let’s substitute a few words in our understanding of share of voice and see what that can tell us.

Gavin Birchall

Share of voice

Share of voice is a marketing term. Share of voice measures the percentage of media spending by a company compared to the total media expenditure for the product, service, or category in the market. So, what? Well, here is the so what. It has been shown, by actual, evidence based research, that the larger the share of voice of any given company the larger its market share turns out to be. Now, let’s substitute a few words in our understanding of share of voice and see what that can tell us.

Gavin Birchall

Activity and action

There is a difference between activity and action though, which it’s useful to understand.

You can think of it like this. Activity is doing things. From day to day. Moment by moment. It maintains the status quo. More of the same. Faster, cheaper, better but the same. Action is changing things. From time to time. When it is needed. It alters the status quo. Something new. Different, more fitting, better and new.

Gavin Birchall

Customers don’t see functions

Customers don’t see functions. They have no idea which group of people within an organisation have done what when they come into contact with you. Finance? Nah. Marketing? Nope. Operations? Nada. They don’t exist from the most important perspective in any business, from the perspective of the customer. So why do these false divisions matter so much to those inside an organisation and is it helpful to think like that?

Gavin Birchall
More deep thoughts

About Dose

OUR TOOLS ARE AWARENESS, EXPERIENCE, INSIGHT AND DESIGN.

OUR METHODS ARE COACHING, EVENTS, PROJECTS AND PARTNERSHIPS.

We wrap around you, get to know you and help you get where only you are going.

As a team we cover a lot of ground. We understand healthcare, data, strategy, brand, design, creativity, marketing, economics, operations, sustainability, finance, experience and being the one with the ideas. It can feel pretty lonely having ideas. It doesn’t have to be.

The real magic happens when, together, we connect the dots. When we bring everything we have to bear. You and us. When we combine creative thinking with analytical thinking, navigating the twists and turns of understanding ourselves, our work and aligning it with the world.

This kind of approach isn’t for the faint of heart. It’s dynamic, fluid and creative. It takes courage to shoot for the stars. We work on a spectrum between creativity and stability. Starting with what’s new and building something that works. Sometimes over weeks, sometimes over years. If you want to make something just a little better then we probably aren’t the right people for you. If you want to try and create something never seen before, to really push the boundaries, then we might get on. 

Don’t ask us what packages we do. We don’t do them. You are unique so our work with you will be just as unique. We don’t work with solutions because solutions are looking for problems. We work with ideas because ideas are opportunities. You can’t package ideas.

We are a small team with a lot of clout and we like to work with people that inspire us as much as we do them. We know when a project is good for us because we get excited. Things begin tingling. If, when we talk, you feel the same then perhaps we might be good for each other. If we don’t talk we’ll never know.

We’ve worked with solopreneurs, independent business owners, regional companies, national corporates commanding £100m plus revenues, pharmaceutical manufacturers, local organisations representing grass roots practitioners, national representative bodies who negotiate directly with the government and global organisations. If that sort of stuff impresses you give us a shout for a list.

Our founder and managing director, Gavin Birchall, is a pharmacist, strategist, designer, seeker and doer and ties everything together through experience.

Learn more about Gavin.

When you are ready to go, get in touch and let’s see if we are to be part of your life. Working alongside people who spend a lot of their time doing this kind of thing can help you find the will, energy and momentum to make it all real. Speak soon.